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Ayrton Kyalami celebrated by Planetworld at South African launch event
Within a stone’s throw of the Formula One Grand Prix circuit after which it was named, Ayrton’s laser-sourced IP65-rated Kyalami fixture was celebrated with a South African launch party on July 3, 2024, at the Johannesburg premises of Planetworld, Ayrton’s South African distribution partner.
Over eighty guests attended from across the country, all of whom were gifted with Ayrton beanies and scarves to keep out the chill of a South African winter’s night. Representatives from rental and staging companies, houses of worship and lighting designers gathered to discover more about Ayrton’s new fixture in a convivial and informal evening, which was themed to honour F1 racing driver Ayrton Senna, the constant source of inspiration for Ayrton’s founder Yvan Péard.
Ayrton’s Nikolay Berenok and Markus Kowalewsky flew in from France and Germany to support the event and make the official presentation of Kyalami. This was then followed by a time-coded show featuring 24 Kyalami fixtures, supported by Ayrton Rivale, Cobra and Argo 6 luminaires. The show was designed and programmed by Planetworld lighting designer Keegan Adams.
“The event was really well-received and well-attended”, states Planetworld’s live pro business development manager Mike Summerfield. “We couldn’t be happier with the way the evening went.” Nikolay Berenok adds: “The South African launch event for Kaylami was very nicely prepared. With dates at the Kyalami race track unavailable, we chose to host the event at the Planetworld facility which worked brilliantly.”
(Photos: Punkystarfish)
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